We are a Canadian company on a Global mission to Bring Back the Bath. We are bath-passionate and our ethos generally involves spa-going, brunches and unnecessary green juice cleanses. We are looking for energetic new team members to join us in our quest and along the way- have a little fun too. 

Brand Manager - The Bathologist

We are growing and looking for a dynamic and results-oriented Brand Manager to lead sales and marketing initiatives for our subsidiary brand, The Bathologist. Reporting to the Director of Marketing and Revenue Growth, the Brand Manager will play a key role in driving sales, executing targeted campaigns, managing strategic partnerships, and overseeing key accounts, all while fostering brand growth in the North American market. 

Key Responsibilities:

Brand Development: Craft and implement strategic brand plans to drive market share growth for The Bathologist, developing sales strategies to achieve revenue goals and support business objectives.

Account Management: Lead both virtual and in-person sales presentations while coaching and motivating the field sales team to ensure overall sales success. Manage key accounts and collaborate with wholesale rep agencies to develop and implement effective sales strategies, including identifying and onboarding new rep agencies to expand the reach, while driving revenue growth by fostering strong client relationships, identifying new business opportunities, and expanding account revenue.

Market Analysis: Conduct in-depth market research and use consumer insights to pinpoint growth opportunities for The Bathologist, informing both brand strategy and revenue goals.

Marketing Campaign Execution: Create detailed marketing briefs to guide the development and execution of campaigns and promotional materials. Oversee the creative process to ensure brand consistency across all touchpoints. Manage daily marketing activities, track performance, and analyze results to optimize campaigns and maximize ROI.

Budget & Project Management: Manage budgets, timelines, and resources to ensure the successful launch of products, account renewals, and upselling where available. Collaborate with cross-functional teams to keep projects on track and meet customer service expectations.

Cross-Functional Collaboration: Partner closely with internal teams and external stakeholders to align revenue targets, brand positioning, and execution.

Innovation & Product Launches: Influence the product innovation pipeline and lead new product development initiatives, from business case creation to packaging and launch strategy. Collaborate with third-party partners to develop compelling visual assets that build upon and further develop the existing brand foundation. Identify potential new accounts and market verticals for expansion, ensuring that each product launch is strategically positioned for maximum market impact.

 Qualifications:

• 3-5 years of marketing, sales, and/or brand experience.
• Exceptional communication, analytical, and problem-solving skills.
• Post-secondary education in Business, Marketing, or related field.
• Agency experience is an asset.

 Benefits + Perks:

• Comprehensive benefit plan.
• RRSP matching.
• Work from home benefit. 
• Annual company/performance bonus.
• Product discounts.
• Employee wellness program.

Job Type: Permanent, Full-time

Location: Remote. Strong preference given to those who reside in the Greater Toronto Area; candidates must have a valid passport and ability to travel to the USA.

Start Date: Immediate

Hours: Monday-Friday, with some evening/weekend events and travel required. 

We strongly encourage applications from visible minorities, individuals with disabilities, and members of the LGBTQ+ community. Bathorium actively encourages applicants to self-identify.

To apply, please email your resume and cover letter to info@bathorium.com.